A key requirement under the SEBI (LODR) (Amendment) Regulations mandates listed companies to actively monitor mainstream media for news and rumors that could impact market prices. When potential Market Price Movement (MPM) events occur, organizations must issue an official clarification within a strict 24-hour response window. While large enterprises often rely on PR agencies to handle media crises, implementing dedicated technology is essential to systematically track media coverage, flag rumors in real time, and ensure compliance within the mandated timeframe. MobiTrail AIM3 is an AI-powered media monitoring platform specifically engineered to fulfill SEBI compliance requirements:
- Automated Media Scanning: Continuously monitors mainstream media channels, news outlets, and press releases, automatically categorizing coverage using customizable keyword parameters.
- Integrated Price Tracker & Instant Triggers: Connects directly with real-time stock price feeds, automatically triggering compliance alerts whenever price fluctuations cross pre-configured MPM thresholds.
- Accelerated Response Management: Empowers secretarial and investor relations teams to review flagged items instantly and respond well within the 24-hour statutory deadline.
